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JUICE IT
TRAILER

 
JUICE IT
 
East Coast Premiere

Director: Christina Raia

United States, 2014, 10min
Format: Digital (screening) - DSLR (shooting)
Festival Year: 2015
Category: Short Narrative
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Cast:  Nichole Yannetty, Ricardo Manigat
Crew:  Producers: Christina Raia - Screenwriters: Christina Raia
Email:  craia9yahoo.com
web:  www.congestedcat.com/juice-it

synopsis
A young couple attempts a 7 day juice cleanse, but quickly realize it's much more difficult than they anticipated as they pass the first 24 hours. They desperately try not to eat food through supporting and antagonizing each other. Soon it becomes a game of tug and war. Will they stay on the cleanse or succumb to food's savory temptation?

director
Christina Raia developed an interest in film very early on as a child. She began writing stories at age five and wrote her first screenplay, or what she thought was a screenplay, by age nine. She knew her love for movies was something bigger than just an interest when a video camera was first placed in her hands at the age of 13. It was from that point forward that her passion in life was clearly defined. In high school, she attempted to make two "feature films" with a cast of her friends and a crew of one, but those never quite panned out. After high school, she took a year off and honed in on her writing. She won a couple of online video contests and put the money towards funding her first big project. She enrolled in Hunter College in 2008 and made her first independent short, "Do Over," a psychological thriller, the summer after her freshman year. She graduated with honors as a Film Production major in 2012. Now 25 and the CoFounder of CongestedCat Productions, she has completed six independently produced short films and a handful of comedy sketches, all as writer, director and producer. She wrapped production on her first feature film, Summit, in February of 2013. It will be submitted to festivals in Fall 2014. Shortly after wrapping Summit, she directed and co-produced the web series "Kelsey," written by team member Kelsey Rauber. Since premiering in September 2013, the series has garnered an exceptional amount of hits and rave reviews by Critics. Her work has made official selection at festivals across the country in the past three years, including the Coney Island Film Festival, HollyShorts Monthly Screening Series, FirstGlance Film Festival Shorts Contest, NexTV Festival, Laff Vegas Comedy Festival, New York City Screenplay Contest, East Harlem Film Festival, International Film Festival of Manhattan, Faux Film Fest, Dark Comedy Festival, New Jersey HorrorFest and the Macabre Faire Film Fest . Her work and approach as a writer/director have been covered in mainstream and film media, including the Examiner, Indiewire, BuzzFeed, AfterEllen, Chatham Courier, New York Filmmakers and New York Cine Radio. She is excited to have a talented and committed group of people to work with, and is incredibly grateful to call those same people her closest friends. She plans to continue building the CongestedCat team as the content produced continues to grow. She also turned her desire to foster collaboration and support in the local film community into IndieWorks, a film series showcasing the work of independent filmmakers in New York. She is currently in post-production for two shorts produced in 2014, pre-production for one short slated for 2015, and development for her second feature film.
Website   Filmography   

filmmaker's note
After attempting a seven day Juice Cleanse with my fiance and failing miserably after the first day, I felt inspired to make a comedic film about the experience. I knew the subject matter would be relatable, considering how "in" juicing is right now, but would also be different and absurdly original enough to make audiences laugh scene after scene. Showing an authentic New York City was important to me. I shot the film in Queens and wanted all the extras to be as diverse as the people I often see around me. Luckily, being of mixed race myself, I was able to call in family members to be the various extras throughout the film. The teenagers at the basketball court are all my cousins. Interestingly, I told them to dress as if they were going to play basketball, and the diverse attire they all showed up in was so subtly satisfying.

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